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The Epilogue Economy: Unlocking the Power of Older Professionals to Connect with the Aging Consumer

Christopher Smith's avatar
Christopher Smith
Jul 18, 2024
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The Untapped Potential and Disconnect Between Businesses and the Aging Consumer

As the global population ages, the influence of the aging consumer market is becoming increasingly undeniable. By 2050, the spending power of adults aged 50 and older in the United States alone is expected to reach a staggering $28 trillion.

Globally, consumers aged 65 and abo…

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